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The Data First Framework & Strategy


Putting data first helps you evolve your marketing campaign to focus on measurable business growth. We help you develop a strategy for data collection and processing, based on your current market insights, creating real business impact.

Defining A Data First Marketing Roadmap:

  • Focus On Business Results: We help you transform your digital marketing vision to include data driven insights and strategies that deliver tangible business results. To help you build these, we rely on our rich industry experience, industry best practices, performance benchmarks and our proprietary Performance Propelling Intelligence to launch your Data First strategy.


  • Effective Technology Implementation: We make use of advanced technologies innovatively to explore the maximum potential of the data landscape available to your business that ensure the development of optimum performance framework.


  • Propel The Performance Path: By leveraging analytics tools like Google Analytics, Firebase, HootSuite, SEMrush, and Automation, we evaluate and interpret data, so it can work harder to deliver highly effective business results.


  • Embed The Complete Data Cycle: While developing the Data First strategy, we utilise the complete lifecycle of your data including critical micro-insights that help us develop an effective plan for every stage of the performance journey.


  • Step-by-step Performance: These micro-implementations of Data First strategy help you assimilate and enhance performance at every stage.   

Propelling Perceptible Performance: The Data First framework equips you to make better choices in your marketing decisions, driving business results that are tangible. Read some of our case studies on how we helped marketers make better decision based using Data First.